eclectic approach webinars
Check out our latest webinar!
Replays will be available shortly after the live webinar
Cost-effective Marketing using Customized Handouts and Exercise Programs - Jan 27th 8 pm EST
Distinguish your clinic and promote the PT profession.
This webinar teaches you how to think beyond handouts just for exercises on what patients should do at home. Handouts are effective marketing and branding for your clinic and services. You will learn the anatomy of a patient handout to use for marketing by teaching you how to convert JEPG files to .PNG files with no background to .GIF files and even convert to line art. You get tip on how to do these on your own and resources to have them done for you to save you time. These concepts will be combined to show you how to create your own mini or comprehensive exercise programs to use for marketing. A dropbox link is provide with several files that you can use to get you started.
By the end of this course, the learner will be able to:
List the anatomy of a patient handout, organize and structure information into handout format to give to patients (for their education and for marketing your clinic)
Know the resources to:
make pictures with no background
make your own gifs/motion picture files
Get quality content editing that is fast and inexpensive
Create handouts/QR codes for getting 5-star Google Reviews
Hire a graphic designer but save time using templates
Understand the importance of branding with patient handouts
Utilize the concepts of making handouts to mini programs and comprehensive programs.
Your Webinar Hosts
Esteban Azevedo, PT, ScD, COMT
Esteban owns Modern Physical Therapy with wife, Amy Hay. He has a Doctorate of Science in Physical Therapy from Texas Tech University Health Sciences Center and is Certified in Orthopedic Manual Therapy (COMT) and faculty with the International Academy of Orthopedic Medicine. Esteban owns Orthopedic Education Associates that creates and sells patient education materials for interventional pain management physicians and physical therapists to use for marketing. Esteban is a professional photographer and proud dad of two amazing girls, Willow and River.
Dr. Erson Religioso III, DPT, MS, MTC, CertMDT, CertCFC, CertMST, FAAOMPT
Manual Therapy Fellow, Cash Based PT Owner, Founder of The Eclectic Approach and Modern Manual Therapy, Family Man, lover of all things Marvel, Coffee, Beer, Cool Guy
Each 1 Hour Webinar is FREE! Seating is Limited!
Questions? Have a topic you would like covered? Are you a Movement Provider looking to share your knowledge? Contact us below!
Looking for Full Online Seminars Eligible for CEUs? Check out all our online seminars
The Eclectic Approach to UQ and LQ Assessment and Treatment
The Eclectic Approach to Temporomandibular Management
Modern Strength Training - get certified in Blood Flow Restriction Therapy/Training
Modern Nutritional Rehab - Earn your Certificate in Nutritional Physical Therapy Online!
Approved for 9 hours of CEUs
Learn nutritional assessment, education, for a variety of MSK and non MSK conditions
Modern Patient Education - learn the soft skills no other seminar covers
Pain Science Education
Exercise and Movement